Digital e-Commerce stories. Automotive focus.


October 2017

e-Commerce Jargon Buster

A Jargon Buster for e-Commerce

Not only are there so many abbreviations and key terms in Automotive, particularly Aftersales, but this is also the case in the world of e-Commerce.


October 2017

Google Autocomplete

An Introduction to Google Autocomplete

Autocomplete is an extremely exciting tool which makes the customer checkout journey much smoother by intelligently pre populating the customers address as they type the first few characters.


October 2017


The Importance of Analytics

Reporting isn’t just about figures. It’s about driving actions to improve your business and selling online means data is much more readily available and intelligent.


October 2017

Omni Channel

Omni Channel Selling Explained

For Automotive Dealers and Manufacturers, Omni Channel combines online as well as offline by adapting the traditional business model to ensure your channels are working in sync for the digital customer.


September 2017


Adapting to Millennials

Born between 1981-1997, Millennials are dominating shopping spaces - especially online, so what do you need to know about them? How can you adapt to exploit the opportunities they present?

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